One strong idea, used across every format, so yours is the name people quote.
Content that compounds because it ranks, gets quoted and earns trust before the first call. The pieces that last are the ones that contain something new: a number, a finding, a conversation nobody else has had.
I set the angle and the editorial line. A specialist writer, producer or researcher makes it, on a rhythm you can keep.
A 30-minute call first. If it fits, two calls in one week and a written growth plan you keep.