Every channel is led by me, with a specialist brought in where a play needs one. Pick the one you are stuck on, or start with a free growth plan and let it choose.
The plays that work best usually combine channels: content that feeds the ads, events that feed the outbound, referrals that feed the reviews.
Every channel sits in one plan with one owner, so nothing is optimised on its own.
Spreading thin is the fastest way to learn nothing. Most plans start with two or three plays and add more as they earn it.
One report across every channel, showing what turned into customers and what it cost.
A 30-minute call first. If it fits, two calls in one week and a written growth plan you keep.